If you live somewhere cold and near a body of water, you’re likely familiar with the tradition of the Polar Bear Plunge. On New Year’s Day, hundreds of brave souls gather at the shoreline, strip down to their swimsuits, and, on the count of three, race into the icy water to welcome the new year.
While the temperatures may be frigid, the Polar Bear Plunge is 98% mental. Thoughts like “It’s too cold!” or “I’ll freeze my butt off” or “I’ll turn into an icicle” are common pre-plunge fears. However, for many participants, the reality is that the water is often warmer than the air temperature outside. The real challenge comes not from the plunge itself but from racing back to retrieve your towel—which has now been trampled and frozen in the mud.
The Polar Bear Plunge is the perfect analogy for transitioning to a new broker-dealer. The hardest part is the mental preparation. It’s the fear of the unknown that holds many advisors back. But once you take the leap and commit, you’ll often find that adjusting to a new firm is easier than expected. You might even experience an adrenaline rush from doing something bold, something you set out to accomplish, and something with the potential to change the trajectory of your year—and your career.
If you’re curious about making a move in 2025, reach out to us at 3xEquity. We guide financial advisors through the transition process, ensuring your wants and needs are met while helping you find the best fit. Plus, we can help you maximize your transition package and keep you 100% anonymous until you’re ready to talk directly with a broker-dealer. Best of all, our services are completely free to you. You’ll pay nothing for our expert advice and assistance in securing the most compensation possible. Get started today.
And for those planning an actual Polar Bear Plunge, here are three tips to make the experience more enjoyable:
Keep your car running with the heat on high.
Have a thermos of coffee or tea waiting in your car’s cup holder.
Have fun and relax. Take pictures, embrace the absurdity, and let yourself be a kid again.
Happy 2025! Where will you grow this year?
